At the same event, Kilonzo reiterated the brewery’s commitment to supporting the marathon as it is a vehicle for positive impact in the country.
Uganda Breweries Limited has unveiled the official kit for the 2023 Tusker Lite Rwenzori Marathon scheduled for September 3 in Kasese.
The highly-anticipated event will be held in Kasese is in its second edition, having happened for the first time in September 2022.
The marathon aims to foster a healthy lifestyle amongst Ugandans, celebrate and promote sports tourism and highlight climate preservation.
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In an event held Wednesday afternoon at the UBL offices in Luzira, Managing Director Andrew Kilonzo, alongside other marathon partners, officially unveiled the kit that all runners will be clad in for the event.
The new marathon kit is designed to elevate the running experience. It is a specially designed running T-shirt that offers breathability and comfort.
“The T-shirts come in Tusker Lite’s neon green colour that will keep runners visible on the road,” UBL Premium Brands Manager Catherine Ndungu said.
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The kit also includes a lightweight and adjustable running belt, designed for maximum comfort that is the perfect companion to keep runners’ essentials secure during the long run.
It also comes with a leak-proof water bottle designed with easy squeeze functionality that will help runners stay refreshed on race day.
All runners in the 42km, 21km half marathon and 5km fun run will receive medals upon reaching the finish line.
Tusker Lite has also promised an epic neon street party that will be headlined by star musician Cindy, who was in attendance.
At the same event, Kilonzo reiterated the brewery’s commitment to supporting the marathon as it is a vehicle for positive impact in the country.
“We are honoured to be part of this event because of the magnitude of impact it has for Uganda as a country and Kasese as a region. As you are all aware, tourism is one of the biggest earners of Uganda’s economy and the Tusker Lite Mt. Rwenzori Marathon is deliberate about playing a big role in tourism promotion by showcasing Uganda’s breath-taking beauty to the world,” he said.
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With just days left until the event, Amos Wekesa, the Director of Equator Hikes, who are the organizers of the marathon, said that this year, they expect numbers to triple.
“We already have runners from 11 countries, and the numbers are rising as the day grows closer. I have been in Kasese, and the region is ready for the marathon. The excitement has reached fever pitch. Hotels are almost fully booked,” Wekesa said.
Standard Chartered Bank and Unilever are some of the other partners for the event.
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Standard Chartered Bank’s Head of Corporate Affairs revealed that each runner will be receiving a tree in line with the bank’s effort to green the environment, while Unilever’s Emmanuel Kabugo added that each of the first 2000 kits will come with a hamper filled with Unilever’s home and personal care products.
The marathon is slated for September 2 in Kasese.