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Here’s all you need to know about the official mascot of the Euro 2024.
Euro 2024, has already gotten underway in Germany, with the tournament set to thrill football enthusiasts worldwide, as European football royalties battle for supremacy.
However, the Euro 2024 has already introduced its official mascot, named Albärt.
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A mascot is any human, animal, or object believed to bring luck, or anything used to represent a group with a common public identity, such as a school, sports team, society, or brand.
In this article Pulse Sports reveals things to know about Albart, the official mascot of Euro 2024.
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4 things to know about Albärt the mascot for Euro 2024
1, Who is Albärt the mascot?
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Since the inception of European Championships in 1980, mascots have played a pivotal role in adding charm and identity to the tournaments.
Albart is a delightful teddy bear that has been introduced as the official mascot of the Euro 2024.
Albart emerges as a symbol of joy and unity, embodying the spirit of the host nation, Germany.
Tournament director and German football icon Phillip Lahm emphasized Albart's role, stating,
"As a parent, I know how important it is to stimulate children's imagination. With the launch of our tournament mascot, we hope to create a fun and likeable character that will inspire them to enjoy playing football."
2, Albärt’s appearance
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Albart's design pays homage to Germany's rich history with teddy bears, a tradition dating back to the early 20th century.
Clad in a football kit adorned with the colors of the German flag—red, black, and yellow—Albart symbolizes national pride and passion for football.
3. How did Albärt become Euro 2024 mascot?
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Albart's journey to becoming Euro 2024's mascot was made possible via a selection process.
Selected through a public voting process, Albart won more votes over contenders such as Barnardo, Barnheart, and Herzi von Bar, securing 32% of the vote.
This democratic selection underscores Albart's popularity and connection with the German public, ensuring he represents the collective spirit of the tournament.
4, What is Albärt‘s role at Euro 2024?
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Beyond his endearing appearance, Albart carries a significant mission as Euro 2024 mascot.
The role of the mascot is to inspire children to embrace an active lifestyle and cultivate a love for football from a young age.
Albart's debut during Germany's friendly match against Colombia in Gelsenkirchen marked the beginning of his journey to engage with young fans across the country.
According to 90mins.com, Phillip Lahm was quoted to have said,
"As a parent, I know how important it is to stimulate children's imagination. With the launch of our tournament mascot, we hope to create a fun and likeable character that will inspire them to enjoy playing football."
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